Freeform is the go-to destination for Halloween-themed TV programming in October. The network’s “31 Days of Halloween” is a ratings juggernaut, topping the seasonal charts and usually dominating social media for most of the month. This year, Freeform is bringing back its Halloween House, an interactive experience in the heart of Hollywood for fans of the haunted holiday.
The event includes cult classics like “Hocus Pocus,” “Tim Burton’s The Nightmare Before Christmas,” “The Addams Family” and references to other fan-favorite movies from Freeform’s “31 Nights of Halloween” programming block. The event transforms the historic Hollywood Athletic Club into an immersive, multiroom Halloween sanctuary, and it’s open to the public.
Fans can head to the event between October 2nd, through October 7th. The limited-time encounter offers amazing photo opportunities, as well as new activations and experiences for fans. Tickets are now available, and you can find them right here.
To make the event even bigger than last year, Freeform has created new environments, heightened interactions and added unexpected twists. The Halloween House will resurrect the iconic Sanderson Sisters’ cottage, where virgins (or not) can test their purity with the notorious black-flame candle, recreate the moonlit photoshoot on a vacuum and visit hallowed ground next to an updated Winifred statue. Oogie Boogie returns to incite a wild night of gambling, and the scenic spiral hill reappears for the photo opportunities.
Once guests enter through the Halloween Town tree portal, they can explore their favorite worlds and new must-see additions. Interact with an animatronic Thackery Binx, call for another glorious morning from Winifred’s window, and climb even deeper into Billy’s Grave. Plus, guests can explore the Mayor’s town while driving his car or visiting the green fountain, get into trouble with Lock, Shock, and Barrel as they chute down from their treehouse into Oogie’s lair, and even make themselves feel at home in the Addams Family living room.
Tickets start at $27 and a special 21+ Sanderson Sister drag-themed night will be hosted on October 3rd, which will allow the biggest “Hocus Pocus” fans to enjoy witchy cocktails while being serenaded by Winifred, Sarah, and Mary.
Visitors will also enjoy tricks and treats by presenting sponsors Butterfinger and Party City. In its opening year, over 8,000 guests signed up for limited slots, with over 30,000 people on the waitlist, for “Freeform’s Halloween House.” The event garnered over 13M impressions on social media across its six-day run.
New additions to the “31 Days of Halloween” event on TV include “Ghostbusters,” “Ghostbusters 2” and “Scream,” “Scream 2,” and “Scream 3”. Freeform will air cult classic “Hocus Pocus” a record 30 times throughout October.
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