Just after midnight on New Year’s Day, Netflix released the first poster and release date for “Stranger Things: Season 3,” giving fans new clues for the upcoming season. A marketing stunt for sure, but for “Stranger Things” fans, there’s no better way to start the new year.

Now we know that “Stranger Things: Season 3” will launch on Netflix on July 4, 2019. It will be interesting to see if the holiday release date affects the summer box office since that weekend is one of the biggest weekends of the summer, but we will have to wait and see. Right now, “Spider-Man: Far From Home” is scheduled to release the day after, on July 5th.

The video that Netflix released on New Year’s night was designed to look like a commercial from Hawkins, Indiana. You see Dick Clark in his “live” footage of the 1985 “Rockin’ New Year’s Eve” special, but that changes quickly. As usual, things get dark very quickly.

The tagline Netflix set for the season says “One summer can change everything,” and something is undoubtedly coming to Hawkins, Indiana this summer.

The poster that we mentioned earlier shows the kids enjoying fireworks together for the July holiday. It’s also framed to be a special moment with Eleven (Millie Bobby Brown) and Mike (Finn Wolfhard). You can even see Will (Noah Schnapp) seemingly aware that bad things are about to happen once again.

Earlier this winter Netflix released the episode titles for Season 3, they include “Suzie, Do You Copy?,” “The Mall Rats,” “The Case of the Missing Lifeguard,” “The Sauna Test,” “The Source,” “The Birthday,” “The Bite” and “The Battle of Starcourt.” The mall comes up twice in the titles, so it’s probably the big setpiece this time around.

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“Stranger Things” stars Millie Bobby Brown, Finn Wolfhard, Noah Schnapp, David Harbour, Winona Ryder, Gaten Matarazzo, Caleb McLaughlin, Joe Keery, Natalia Dyer, Charlie Heaton, Sadie Sink, and Dacre Montgomery.

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