‘UglyDoll’ Trailer Takes Viewers to Uglyville
The first full-length film for the UglyDolls
The “UglyDolls” are ready for their closeup in the first trailer for their new full-length movie. STXfilms’ new animated musical adventure will hit theaters next summer, and features Kelly Clarkson, Nick Jonas, Janelle Monáe, Blake Shelton and Pitbull. The film is inspired by the unique and beloved global plush-toy phenomenon that launched in 2001. The film was directed by Kelly Asbury and also features Wanda Sykes, Emma Roberts, Gabriel Iglesias, and Wang Leehom.
The UglyDolls have been a dominant force in the plush toy market since their debut in 2001. The line of toys are frequent best-sellers on Amazon, often times partnering with other brands like Hello Kitty, and they range from plush toys, to key chains, to bags, and more.
As for the movie, the story picks up in the adorably different town of Uglyville, where weird is celebrated, strange is special, and beauty is embraced as more than simply meets the eye. Here, the free-spirited Moxy and her UglyDolls friends live every day in a whirlwind of bliss, letting their freak flags fly in a celebration of life and its endless possibilities, occasionally looking to the sky, where a new UglyDoll will appear and be embraced by the community.
Moxy (Kelly Clarkson) loves her square-peg life in this round-hole town, but her curiosity about all things leads her to wonder if there’s something – anything – on the other side of the mountain which nestles Uglyville. Moxy gathers a group of her closest friends and sets off to find what’s on the other side. They discover another world – Perfection – a town where more conventional dolls are trained in protocols before they graduate and are sent to the “real” world to find the love of a child.
In Perfection, Moxy and her crew are subject to the manipulations of Lou (Nick Jonas), the perfect doll in charge of training recruits. Here, the UglyDolls will confront what it means to be different, struggle with their desire to be loved, and ultimately discover that you don’t have to be perfect to be amazing because who you truly are is what matters most.
“UglyDolls” will hit theater on May 10, 2019.