The ‘Battle for Azeroth’ launched worldwide last week and champions of the Alliance and the Horde around the globe were called upon to fight for their favorite faction. Blizzard Entertainment announced today that as of Battle for Azeroth’s first full day of launch on August 14th, more than 3.4M units of the latest World of Warcraft expansion had sold through worldwide, which is a new day-one sales record for the franchise and making it one of the fastest-selling PC games of all-time.

“Battle for Azeroth is a definitive chapter in the Horde and Alliance conflict at the heart of Warcraft, and it’s been thrilling to see players representing their factions in record numbers and embarking on their war campaigns—not to mention joining in ourselves,” said Mike Morhaime, CEO and cofounder of Blizzard Entertainment. “But the launch is just the beginning of this conflict. More epic content is coming to World of Warcraft in the weeks ahead, and we can’t wait for players to experience the full story as it unfolds over the course of the expansion.”

Blizzard also outlined a few of the upcoming events that will start opening up to players. In the coming weeks, players will be able to charge into Battle for Azeroth’s first Warfront called Stromgarde, a 20-player co-op battle for control of a key strategic stronghold in the Arathi Highlands. On September 4th, the gates will open to Battle for Azeroth’s first raid called Uldir, an ancient titan facility housing horrific Old God experiments gone awry. Also on September 4th, the expansion’s first PvP season and first Mythic Keystone dungeon season will begin. The Mythic Keystone dungeon will feature a unique “seasonal affix”—Infested—that introduces new challenges based on the corrupted denizens dwelling in the Uldir raid.

Beyond that, additional updates are in the works that will provide even more content for players on an ongoing basis, including the ability to recruit the Kul Tiran humans and Zandalari trolls as playable Allied Races. More information on future updates will be shared at a later date.

If you haven’t jumped into the battle yet, you can find the game in a multitude of editions here on Amazon. “World of Warcraft: Battle for Azeroth” is the seventh expansion for Blizzard Entertainment’s acclaimed massively multiplayer online role-playing game. As a new age of warfare dawns between the Alliance and the Horde, Azeroth’s heroes must set out on a journey to the lost kingdoms of Kul Tiras and Zandalar in search of new allies; race against rivals for resources in dynamic Island Expeditions; bring new playable Allied Races into their faction’s fold; unlock the power of their gear using the new Heart of Azeroth artifact; and much more.