Weekend Box Office: Fifty Shades Freed Debuts to a Franchise Low
Fifty Shades of Grey Finally Ends its Run
The box-office is celebrating Valentine’s Day weekend with another Fifty Shades of Grey installment, opening against a popular CGI rabbit. This weekend “Fifty Shades Freed,” “The 15:17 to Paris,” and “Peter Rabbit” hit the box-office, hoping to cash-in on a slow winter weekend before Marvel’s “Black Panther” releases nationwide.
“Fifty Shades Freed” did manage to open at number-one this weekend, bringing in almost $39M across 3,768 locations. If you compare the latest opening against the previous films, you’ll notice it comes up a little short. The original installment released on Valentine’s Day weekend back in 2015, and the film made $85M over its opening weekend before grossing $571M worldwide. The second installment dropped considerably, making $46M over the film’s debut weekend, but still managed to make over $381M worldwide. “Fifty Shades Freed” was directed by James Foley, the film stars Dakota Johnson, Jamie Dornan, Kim Basinger, Arielle Kebbel, Luke Grimes, Max Martini, and Callum Keith Rennie.
Sony’s “Peter Rabbit” debuted to second-place overall with a $25M opening weekend, the animated-comedy opened across 3,725 locations. “Peter Rabbit” was directed by Will Gluck, the film features the voice talents of Daisy Ridley, Margot Robbie, Rose Byrne, James Corden, Domhnall Gleeson, Elizabeth Debicki, and Sam Neill.
Clint Eastwood’s “The 15:17 to Paris” is expected to land in third-place, the film brought-in over $12M across 3,042 locations. “The 15:17 to Paris” was directed by Clint Eastwood, joining the actual heroes in the film are Jenna Fischer and Judy Greer.
Fourth-place on the domestic charts will go to “Jumanji: Welcome to the Jungle,” now in its eighth-week in theaters. The film, also from Sony Pictures, came close to grossing $10M over the weekend, raising the film’s two-month domestic total to just over $365M. “Jumanji: Welcome to the Jungle” was directed by Jake Kasdan, working off a screenplay written by Chris McKenna and Erik Sommers. The film stars Dwayne Johnson, Karen Gillan, Kevin Hart, and Jack Black.
“The Greatest Showman,” from FOX, managed to hang onto the top-five for another weekend. The film only grossed $6M across 2,373 locations, but that was enough to raise the film’s two-month total to just over $146M domestically.
Next weekend is a big one at the box-office, with Marvel’s “Black Panther” and the animated-comedy “Early Man” set to debut nationwide.