Just one month ago MoviePass was celebrating after hitting the 1.5M subscriber mark, now the company has hit 2M. The popular movie theater subscription service, and a majority-owned subsidiary of Helios and Matheson Analytics Inc., announced the new milestone, which is quickly becoming a month-to-month embarrassment of riches.

“MoviePass is attracting people back to the movie theaters by lowering their cost, which we believe is transformational for the industry,” said Ted Farnsworth, Chairman and Chief Executive Officer of HMNY. “We believe the data MoviePass™ collects from these two million movie-goers will become an important asset to our partners and the future of the movie industry.”

MoviePass, led by Mitch Lowe, its Chief Executive Officer, worked with HMNY to change the MoviePass monthly subscription fee to $9.95 in August 2017 resulting in the service’s recent national attention and success in attracting new paying subscribers.

“We’re giving people a reason to go back to the movie theaters and they’re going in droves. With awards season here, we hope we can make Hollywood and exhibitors very happy by filling seats with eager audiences,” said Mitch Lowe, Chief Executive Officer of MoviePass™. “Based on the dramatic increase in the number of MoviePass subscribers over such a short period of time, we believe MoviePass will continue to grow its subscriber base significantly.”

The service provides film enthusiasts the ability to attend up to one movie per day for a low subscription price (currently at $9.99 a month). The service, now accepted at more than 91% of theaters across the United States, is the nation’s largest theater network.

If you haven’t joined yet, or would like more information on the MoviePass subscription service, you can find more information at moviepass.com. The MoviePass service doesn’t include fancy extras like 3D or IMAX versions of films, but you can jump into one movie a day for an entire month for about the same price you would pay for just one ticket.