‘The Shape of Water’ Oscar Bump Leads Fandango Recent Surge
The Shape of Water has seven Nominations this Year
If there’s one thing that the Oscars are good for, its ticket sales. This week Fandango reported that the seven Academy Award Best Picture nominees, currently in the theatrical window, all saw a boost in ticket sales since the Oscar nominations. The Oscar nominations for this year’s awards were announced Tuesday morning, and fans are flocking to theaters to see the films they missed before the big event.
The two films currently in the home entertainment window, “Get Out” and “Dunkirk,” also saw an uptick in sales on Fandango’s premium on-demand video service, FandangoNOW. Both films are returning to the big screen this week to take advantage of their renewed interest.
Fandango compared the Best Picture nominees’ total sales for the entire day of Monday, January 22nd (the day prior to the Oscar nominations announcement) to their total sales for the entire day of Tuesday, January 23rd (day of announcement).
“The Shape of Water” saw a 241% increase in ticket-sales over that time window, while “Lady Bird” saw a 102% increase. “Three Billboards Outside Ebbing, Missouri” saw a 100% increase in theaters, while “Phantom Thread” saw a 69% increase. Other films that saw an increase were “Call Me by Your Name” (56%), “Darkest Hour” (46%) and “The Post” (46%).
On FandangoNOW “Get Out” jumped 114%, while “Dunkirk” jumped 78%.
“Earning a Best Picture Oscar nomination is a major achievement, and the recognition is also a fantastic way for smaller films to find a much larger audience,” says Fandango Managing Editor Erik Davis. “Fandango moviegoers are eager to see all the awards contenders in theaters or at home prior to this year’s March 4 ceremony.”
Fans can watch all the Oscar-nominated movies as soon as they enter the home entertainment window on Fandango’s premium on-demand video service, FandangoNOW here – and there is no subscription required.
The 90th Academy Awards ceremony will take place at the Dolby Theatre in Hollywood, Los Angeles, California at 5:00 p.m. PST on March 4, 2018.