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Petcube Update will send Pet Selfies to Their Owners

Cat selfies are all the rage

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While there’s no shortage of internet-powered dog toys, few offer pets the chance to send selfies to their owners. At the Consumer Electronics Show this week Petcube demoed its new :pet detection technology,” which utilizes AI and machine learning to recognize pets, and trigger the recording of pet selfie videos. The device will even let your pets initiate two-way video calls (once they figure out how). The feature update will be rolled out to compatible Petcube Play ($146 on Amazon) and Petcube Bites ($179 on Amazon) devices on the latest firmware starting this spring.

With this new upgrade, pets can phone their lovable owners, send adorable selfie videos, and make clips instantly shareable. Through machine learning, Petcube devices will be able to differentiate between pets versus humans.

Pets can initiate two-way livestream chats whenever they’re captured in front of the wide-angle camera. When a pet comes into view, the video recording is triggered by the Petcube camera. The clip is then pushed over-the-air as an App notification to the device owner. Owners will be able to preview the selfie clip and accept the video call request from their pet. They can choose to save the clip to their phone’s camera roll, or view it later via the Petcube App timeline.

“As connected pet gadgets and voice-enabled products are taking off, we’re excited to lead the way in connecting pets to the Internet and enabling pet-human remote communications,” said Yaroslav Azhnyuk, CEO and co-founder of Petcube. “By 2022, we estimate 40 million pet households will use a connected pet device. Petcube should be in every pet parent’s home.”

The pet selfies will be temporarily auto-saved to the cloud, or saved up to 3 to 30 days based on an optional Petcube Care plan. Petcube device users can also instantly share clips via the Petcube App feed and to their preferred social networks.

This past year, Petcube integrated Facebook live and updated Petcube devices to be compatible with Amazon Alexa and Amazon Dash Replenishment Service. The company continues to drive innovation in the pet care space and plans to roll out advancements in pet behavioral diagnostics later this year, helping pet parents take proactive actions when it comes to their pet’s health and wellness.