‘Call of Duty: WWII’ hits $500M mark on opening weekend
Going old school pays off for Activision
Activision’s “Call of Duty: WWII” has surpassed more than $500 million in sell-through worldwide in its first three days of release, this according to the report released by the studio earlier today. That was enough to top the popular theatrical box office openings of “Thor: Ragnarok” and “Wonder Woman” combined, proving that fans were more than a little excited to get back into a traditional Call of Duty game.
On PlayStation 4, Call of Duty: WWII ($59 on Amazon) set a record as the best-selling digital full game by units sold on its first day of availability. Overall unit sales at launch doubled year-over-year globally.
The gripping, personal narrative, boots-on-the-ground multiplayer and terrifying Nazi Zombies mode attracted players worldwide resulting in the highest total connected users on current generation consoles and PC in Call of Duty® history.
“We challenged our players to get their squads back together and they answered the call, with the highest number of players we’ve ever seen on current gen consoles and PC,” said Eric Hirshberg, CEO of Activision. “Call of Duty: WWII returns the franchise to its roots and the results are incredible, selling twice as many units in its opening weekend as last year, and setting the day one record for full-game downloads on PlayStation 4. Our $500 million opening weekend was not only bigger than Thor: Ragnarok’s, it was bigger than the opening weekends of both Thor and Wonder Woman combined. And we’re committed to supporting the community with continuous improvements and new content.”
Figures include Call of Duty: WWII retail and digital sell-through, and reported movie sales, each for the opening three days following initial launch, according to publicly available data, retail customer sell-through information and internal Activision estimates. Digital downloads of Call of Duty: WWII is based on unit sell-through on first day of availability.
Call of Duty: WWII is rated M for Mature and is now available for PlayStation 4, Xbox One X and Xbox One. For PC fans, the game is also now available on Steam. The title is published by Activision Publishing, Inc., a wholly owned subsidiary of Activision Blizzard (Nasdaq: ATVI), and developed by Sledgehammer Games with additional development support from Raven Software.