DisneyNOW App is the new Destination for Disney TV content
All of the Disney content across Disney Channel, Disney XD, and Disney Junior is being consolidate into one app. Called DisneyNOW, the three popular networks have been consolidated into one newly branded app that upgrades the user experience with customizable and personalized functionality. The Freeform App will still exist separately, as will other ABC Apps, this consolidation is for the Disney-branded apps that kids and teens have come to love.
Like the WATCH streaming apps, access to full episodes and live streaming of Disney Channel, Disney Junior and Disney XD continues to be available when viewers authenticate via their participating cable, satellite or digital programming distributor. Each network also offers a selection of full episodes to fans without signing in.
DisneyNOW is available today on iOS, tvOS, Android/Kindle and Roku. Fire TV, Android TV and the Web will launch in 2018. The DisneyNOW app hopes to offer easier access, more control, including Disney Junior Only Mode, and offer more personalization for users, all with one app.
Kimberly Hicks, vice president, Digital Media, Disney Channels, said, “The decision to consolidate our Disney Channel ‘Watch’ apps into the new DisneyNOW app was driven by what kids told us they want in a video experience. The upgraded app enables us to showcase great stories and characters, and bring the magic of Disney Channel, Disney XD and Disney Junior to their daily lives.”
DisneyNOW will allow each family to create a profile and express themselves with a Disney Emoji avatar (you can choose from more than 180 heritage and new character poses at launch). On return visits, users can select their profile to resume watching where they left off or watch new episodes of their favorite shows. Profiles have been a huge hit on apps like Netflix and Hulu, and it’s great to see Disney following suit.
The new app will also include more than 60 games and activities including “DuckTales” adventure game “Duckburg Quest,” Princess Elena of Avalor in “Flight of the Jaquins” or the Villain Kids in the “Descendants 2 Wicked Style” activity. New games will be added to DisneyNOW every month.
DisneyNOW will deliver in-season stacking for current series including Disney Channel’s “Andi Mack,” “Raven’s Home,” “Bizaardvark,” “Stuck in the Middle,” “Tangled: The Series”; Disney Junior’s “Vampirina,” “Elena of Avalor,” “Mickey and the Roadster Racers,” “The Lion Guard,” “Puppy Dog Pals” and “PJ Masks”; and Disney XD’s “DuckTales,” “Star Wars Rebels,” “Walk the Prank,” “MECH-X4” and “Milo Murphy’s Law.”
DisneyNOW will also feature Disney Channel Original Movies – curated from over 100 titles. The app will soon offer the pre-linear premiere of “The Scariest Story Ever: A Mickey Mouse Halloween Spooktacular”; the celebration of the 10th anniversary of “Wizards of Waverly Place” with all episodes and “Wizard of Waverly Place: The Movie” (October 12); the first season of “Andi Mack” and its second season premiere episode (October 27); the first episode of season two of “Elena of Avalor” (October 14); new episodes of Disney Junior’s “Mickey and the Roadster Racers” and “Puppy Dog Pals”; new “Disney Junior Nursery Rhymes”; the series premiere of Disney Junior’s “Vampirina” (October 1); new episodes of Disney Junior’s “Mission Force One,” the new chapter of “Miles from Tomorrowland” (October 16); and “Star Wars Rebels” seasons 1-3 .
Radio Disney’s musical performances and in-studio appearances by recording artists Selena Gomez, Ariana Grande and Camila Cabello, among others. Disney will also offer “Collections,” which are themed programming beginning with Halloween episodes of “Austin & Ally,” “BUNK’D,” “Doc McStuffins,” “Mickey Mouse Clubhouse,” “Phineas and Ferb” and “Gravity Falls”