FOX just can’t get enough Gordon Ramsay, and the popular Chef will star in yet another FOX series called “Gordon Ramsay’s 24 Hours to Hell & Back”. FOX announced that the network picked up the all-new unscripted series earlier today, a series that will be produced by Studio Ramsay. The new eight-episode series will feature Ramsay trying to bring back failing restaurants from the brink of disaster – all within 24 hours.
Americans do seem to love the often foul-mouthed Chef, as his line of cookbooks are often the best-selling items on Amazon’s Cookbook lists.
Ramsay will travel throughout the United States to find restaurants on the edge of losing everything. A timer is set, and Ramsay will work around the clock to put these restaurants back on course. With only 24 hours to turn the restaurant around, he’ll make the necessary changes that he sees fit – from re-interviewing the staff to see who makes the cut, to renovating the space and updating the menu with signature dishes and first-class service. Additionally, to help him with the task at hand, Ramsay will unveil his secret weapon – Hell on Wheels – a 70-foot-long semi-truck that unfolds into a state-of-the-art, completely self-sustaining mobile kitchen, where he’ll re-invent the struggling restaurant’s menu, and whip the staff into shape. Then, when the time is up, he’ll present the launch of a revamped restaurant.
“With the clock set at 24 hours-and-ticking, I can promise you this culinary boot camp gives a whole new meaning to ‘Hell on Wheels,’” said Ramsay.
“The restaurant business is one of the toughest there is – and no one knows that more than Gordon,” said Rob Wade, President, Alternative Entertainment and Specials, Fox Broadcasting Company. “Watching him try to save these businesses, not to mention restore the livelihoods of hardworking men and women, really puts the pressure on – and doing this as the clock ticks, challenges him like never before.”
The new series is produced by Studio Ramsay. Gordon Ramsay, Michael Van Briesen, Chris Brogden, Layla Smith and Greg Lipstone will serve as executive producers.