Mandy Moore Joins the Garnier Brand for Fall 2017
You'll see a lot 'Moore' this fall
At 33 years-old, Mandy Moore is shining brighter than ever. The singer-songwriter and actress has retaken the spotlight after winning over audiences as Rebecca Pearson on the hit drama “This is Us” on NBC.
Now Moore has a new role, taking on the title of Garnier’s newest Brand Ambassador. Mandy Moore will be the face of the brand across hair color, hair care, hair styling and skin care going into the Fall 2017 season. In her debut in this new role, Moore, who has credited her hair color change to brunette as a moment of “real significance,” offers a peek into her life through the brand’s new Nutrisse hair color campaign.
Fans will start seeing the creative running on September 15th 2017 and includes print, TV, digital and social media content that reflects Moore’s hair-life (Garnier Nutrisse Nourishing Color Creme Medium Golden Brown 53 Chestnut hair color to be exact $7 at Amazon), home life and real life.
“We are very proud to have Mandy Moore join the Garnier family,” said Ikdeep Singh, President of Maybelline, Garnier & Essie at L’Oréal USA. “Mandy’s talent, accomplishments and grace through transforming from teen pop star to leading lady embrace what it means to be a real, modern role model for women.”
“Garnier encourages women to be their best – whatever that means for you. For me, it’s always been important that no matter how I change my look, I want the real me to shine through,” says Mandy Moore of her new relationship with Garnier. Regarding the new campaign, Mandy shares “I love to change my hair because in a world where so much is out of my control, it makes me feel like I’m doing something to shake things up. But it’s deeper than blonde or brunette. It’s about figuring out how to make my outsides reflect my insides, and that takes a little soul searching. I’m thrilled, even a little nervous, to go down that exciting, if imperfect, path together with Garnier.”