‘Demi Lovato for Fabletics’ line is returning this Fall
Hudson's lifestyle brand is bringing back the pop-star
Fabletics announced this week that it will be bringing back the ‘Demi Lovato for Fabletics’ collection this fall. Following the success and social impact of her initial limited edition capsule in May, the Fall activewear collection will mark the singer’s second collaboration with the brand, and offers a complete performance line of 12 exclusive outfits.
Demi’s fall collection is comprised of a combination of performance and lifestyle pieces with new design elements such as contouring waist straps, paint splatter camo and heather prints.
“I’m excited to share Demi’s second capsule collection at Fabletics with everyone! Demi’s strong sense of self and her passion for an active lifestyle embodies everything we at Fabletics want to share with our community. She did some great designs with really fun accents for this collection which I know our customer is going to love!” said co-founder Kate Hudson.
Of her new collection, Demi Lovato said, “I’m so excited to continue working with Fabletics and the design team to launch an even bigger collection for Fall. This collection is inspired by my personal style – on stage, at home and in the gym, so I had a lot of fun playing with bold colors, prints, and performance elements that I love. I felt more confident through the design process this time around, and think that the collection reflects that. I wanted to share that with my fans in hopes that they feel as confident and empowered when wearing the pieces.”
Demi’s new looks feature a full assortment of tops, sports bras, leggings, outerwear and layering pieces, the collection ranges from XXS-3X and short, regular and tall lengths. Offered as fully styled outfits, or as separates, each piece is designed with every shape, style and activity in mind.
As part of the Fabletics continued partnership with Girl Up, the brand is dedicated to creating a community that nurtures inspiring, confident and spirited girls who are able to realize their best selves. By integrating Demi’s voice and passionate influence, Fabletics will support one of Girl Up’s priority initiatives, SchoolCycle. Girl Up’s SchoolCycle initiative works with UNFPA to give girls bikes – along with spare parts and maintenance training – so they can continue their education and travel quickly and safely to and from school, as well as give them independence and mobility to create a better future for themselves, their families and communities.
The Demi Lovato for Fabletics capsule collection will be sold across 8 countries and will be available on Fabletics.com as well as in the 22 Fabletics stores nationwide starting August 16.