Culture

Amazon Prime Day 2017 set for July 11

Amazon Prime Day returns

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Set your reminders and get your shopping list ready, Amazon’s third annual Prime Day will be Tuesday, July 11, 2017. The third annual Prime Day will bring hundreds of thousands of deals to shoppers, all designed exclusively for Prime members around the world.

New this year, members can enjoy 30 hours of deal shopping starting at 6pm PT/9pm ET on Monday, July 10 – and new deals as often as every five minutes. Prime Day has expanded to 13 countries this year, and Amazon is bringing new and existing members in the U.S., U.K., Spain, Mexico, Japan, Italy, India, Germany, France, China, Canada, Belgium and Austria the best deals of the year. To participate in Prime Day, sign up or start a free Prime trial any time before or on July 11 by visiting amazon.com/primeday.

“Our members love Prime Day and we have been thrilled by the response over the last two years. It is inspiring us to make it even better this year for Prime members,” said Greg Greeley, Vice President, Amazon Prime. “Every part of our business is working to deliver more deals for a record number of shoppers. This year’s Prime Day is too big for 24 hours – so we’re giving Prime members 30 hours to shop!”

New for Prime Day this Year, Amazon will offer personalizations, deal watching and the fun of discovery across Prime and Amazon. Prime Day will start at 6pm PT/9pm ET on Monday, July 10, giving Prime members 30 hours to shop. Customers will also be able to find deals organized by more than 20 of the most-shopped-for themes. From pet lovers to gardeners and techies to artists – find your favorite deals even faster, without all the clicking around. The company also stated that there will be even more Alexa-exclusive deals for members with an Amazon Echo, Echo Dot, Echo Show, Amazon Tap, compatible Fire TV or Fire tablet.

The Amazon App will allow early deal watching in every country. This will allow customers to preview, track, and shop deals while at home or on-the-go with deal alerts on the Amazon App. Learn more at amazon.com/watched.

Prime Day will include amazing TV deals, with a variety of great brands including the all new Element 4K Ultra HD Smart LED TV – Amazon Fire TV Edition. Amazon is planning one of its largest total volume TV deals in history with a record level of inventory but once again, the TV deals will likely sell out.

Every day leading up to Prime Day on July 11 members will find all kinds of exclusive promotions and deals.

Prime members who haven’t yet tried Amazon Music Unlimited can get the best deal in Amazon Music history – four months of the full catalog on-demand service with access to tens of millions of songs, for just $0.99. You also get $10 to shop on Amazon.com anytime on or before Prime Day when you stream a video included in Prime for the first time on your TV, but some restrictions apply. Prime members can save up to 40% on a Kindle Unlimited membership, which lets you enjoy unlimited reading from over one million titles on any device. Starting today, Prime members can save up to 35% off with onsite coupons on select food and household items in Prime Pantry.

As a Prime Day exclusive, Amazon will reveal a brand new tease of The Grand Tour for Prime members. The new footage, which is the first look at any filming from the hugely anticipated second season, sees Jeremy, Richard and James in Mozambique, Switzerland and the U.K. Prime members will get this exclusive Prime Day sneak preview ahead of the full The Grand Tour season 2 launch later this year. You can start a free trial of Amazon Prime at amazon.com/primeday.