Amazon has introduced a new feature for Amazon Prime members that should be very enticing to the avid readers out there. The online-retailers introduced Prime Reading today, which is a new reading benefit for U.S. Prime members.

With the new service, Prime members can now enjoy unlimited reading from a rotating selection of books, magazines, comics and more – all at no additional cost. Prime Reading joins the growing list of all-you-can-eat benefits for Prime members including unlimited fast, free Prime shipping, unlimited access to Prime Video, Prime Music, Prime Photos, Audible Channels, early access to Lightning Deals and more.

Members can start reading now by downloading the Kindle app for iOS and Android or using any Kindle or Fire tablet. To learn more about Prime Reading or start a 30-day free trial of Prime, please visit

There are over a thousand popular books to choose from with the service. Customers can enjoy a diverse selection of titles including Red Sparrow, The Butterfly Garden, The 5 Love Languages, The Atlantis Gene, Lonely Planet travel guides and books from best-selling authors Brad Thor, Barry Eisler, Stephen Covey, James Altucher, Rachel Abbott and more.

If magazines are more your thing, then check out the mags sections to stay on top of current trends with a rotating selection of fresh, full issues of top magazines covering sports, technology, cooking and home improvement, current affairs, notable people and more. There is also a collection of exclusive short content, so you can read Kindle Singles Classics – classic short-form reads by the world’s top writers, from Susan Orlean to Norman Mailer.

Also read from hundreds of Kindle Singles – short stories, memoirs and essays from a variety of top writers. The content will still feature the same Kindle extras that customers have grown to love, including Page Flip, Popular Highlights, X-Ray and Goodreads integration.

“Prime is the best deal in the history of shopping and today it got even better,” said Greg Greeley, Vice President Amazon Prime. “Prime members can now enjoy an awesome selection of books including The Hobbit, Harry Potter and the Sorcerer’s Stone, The Man in the High Castle, plus magazines and more with Prime Reading – all for free on any device.”

“This is a new and exciting way for our premium brands to reach and engage with Amazon’s Prime members,” said Monica Ray, Executive Vice President of Consumer Marketing at Condé Nast. “Prime readers can now keep up with all the latest news, trends, tips and so much more with the rotating selection of our magazine brands.”