Samsung introduced the Gear S3 today, the latest addition to the company’s wearable line. The Gear S3 joins the Gear Fit2 and Gear S2. The S3 offers the latest in mobile technology, including LTE and Bluetooth connectivity, mobile payments, IP68 water resistance, and built-in GPS.

“With the Gear S3, we continue to build on our wearables heritage of offering diverse choices to enhance consumers’ unique lifestyles,” said Younghee Lee, Executive Vice President of Global Marketing, Mobile Communications Business at Samsung Electronics. “Samsung Gear S2 achieved meaningful progress in the smartwatch category with a personalized watch face and a versatile rotating bezel that provided an intuitive smartwatch experience. Now with the new Gear S3, we expand our Gear collection and introduce not only a great smartwatch, but a great watch. With smart capabilities and sophisticated, elegant design, the Gear S3 marks a significant addition to our smartwatch portfolio.”

The Gear S3 looks much more like a traditional timepiece, when compared to its iOS counterpart. The new device is available in two designs, called frontier and classic. It also means that it will be great time to pick up a Samsung Gear S2 if you are looking for a cheaper option.

The Gear S3 frontier evokes an “active, sporty look” according to the company, while the Gear S3 classic features the “minimal, elegant style of many iconic timepieces”. Both models offer a full-color, Always On Display. Users can customize the Always On circular UX to complement their personal style. The Gear S3 is compatible with standard 22mm watchbands, so consumers can easily make a switch to match any outfit or special occasion. Samsung will also introduce unique and artistic watch faces and band designs through a special partnership with renowned artist and industrial designer Arik Levy.

The Gear S3 frontier with LTE means you don’t need your smartphone to use the watch. Users can receive and answer calls in HD, send messages, and use connected apps on the go where they have service. The built-in GPS functionality on both the frontier and classic, can accurately monitor their daily fitness activities, while the Alti/barometer and Speedometer allow users to track everything from distance traveled to sudden changes in weather. The Gear S3’s built-in speaker activates voice messaging and the ability listen to music on the go. The Gear S3 also offers mobile payment integration, users will be able to make a purchase almost anywhere they can swipe or tap a card with Samsung Pay for the Gear S3. With Magnetic Secure Transmission (MST) and Near Field Communication (NFC) support, Gear S3 users will be able to make a purchase with Samsung Pay at over 90 percent of the top 250 merchants across the U.S.

The Gear S3 will be available later this year at major retailers, including Amazon,, as well as wireless providers. AT&T, T-Mobile and Verizon will carry the LTE connected version of the Gear S3 frontier. Wireless providers will announce availability and pricing.