It was announced earlier this week that Rihanna’s “Sledgehammer” music-video was shot with IMAX cameras and would debut in theaters alongside the IMAX showings of “Star Trek: Beyond.” Now you can view it as normal internet video if you like.
The Star Trek inspired video is as sci-fi as you would expect, a perfect match considering that the song is used in the latest installment of the popular film-franchise. The music-video was released earlier this morning, just in time for a strong marketing campaign from the studio before the film premieres in theaters later this summer.
“Star Trek Beyond” will be the next installment in the globally popular Star Trek franchise, the series was created by Gene Roddenberry and reintroduced by J.J. Abrams in 2009.
This time around Justin Lin (The Fast and the Furious franchise) sat in the director’s chair. The film will of course follow the the U.S.S. Enterprise and her intrepid crew as they fight their way through peril and drama.
In “Beyond” the Enterprise crew explores the furthest reaches of uncharted space, where they encounter “a mysterious new enemy who puts them and everything the Federation stands for to the test,” this according to the studio’s description of the film. Fans of Rihanna, or Star Trek, should enjoy the new video below.
If you are planning on seeing the film in theaters and want to set a reminder, Star Trek Beyond blasts into theaters on July 22, 2016