Disney is expanding the Frozen franchise with Frozen Northern Lights
The popular Frozen franchise from Walt Disney Studios is getting an expansion. Disney has officially announced Frozen Northern Lights, an original story from the kingdom of Arendelle spanning a collection of books, animated shorts from the LEGO Group and new digital extensions.
All of the new content is expected to start rolling out beginning in July, In the new content Frozen fans can follow Anna, Elsa, Olaf, Kristoff and Sven on an epic adventure to restore the glimmer of the Northern Lights.
“Natural phenomenon meets cultural phenomenon in this all new story, Frozen Northern Lights,” said Andrew Sugerman, Executive Vice President, Disney Publishing Worldwide. “We’re excited to share this new adventure and offer fans great new ways to connect with their favorite characters thanks to a host of related books, digital games and activities.”
The story titled, Disney Frozen Northern Lights: Journey to the Lights, published by Random House, will be introduced as a deluxe novelization in July ahead of an extended collection of books featuring the familiar characters fans know and love, as well as a brand new protagonist named, Little Rock.
The new story is already available for pre-order from online retailers like Amazon.com. The storyline will be reimagined by the LEGO Group with four new animated shorts and a full compilation airing on Disney Channel this fall. The shorts will bring the unique brand of stylized animation and witty LEGO humor to the world of Frozen, with the voice talent from the movie reprising their roles.
In celebration of Frozen Northern Lights, kids can checkout frozen.disney.com, which will be updated with fun activities tied to the new story and Disney will launch a Frozen-inspired Instagram account @DisneyFrozen. Fans can continue to enjoy Frozen by liking @DisneyFrozen on Facebook.
Walt Disney Animation Studios’ animated feature Frozen launched a worldwide phenomenon in 2013, becoming the highest-grossing animated feature ever released with more than $1.27 billion in global box office. Frozen has received multiple honors, including two Academy Awards, the Golden Globe, BAFTA Award, PGA Award, five Annie Awards and two Grammy Awards.
A new live show, Frozen – Live at the Hyperion, opened at the Hyperion Theater at Disney California Adventure Park on May 27, 2016, and will be followed by the opening of the new Frozen attraction, Frozen Ever After in the Norway pavilion of Epcot on June 21, 2016. Frozen will make its television debut this holiday season on ABC and a Broadway musical inspired by Frozen is scheduled to open in New York in 2018.