Roku has officially announced the new Roku Streaming Stick, offering users powerful and miniature streaming option that will allow them to easily watch their favorite online video-content on their larger TVs. The stick also features a new OS and will allow users to use the popular private listening functions.

The new device is priced at just $49.99, and was developed with a quad-core processor. According to the company’s announcement this morning, the new Roku Streaming Stick has 8X more processing power than its predecessor. It’s also the first Roku device to offer private listening through the Roku Mobile App.

“The Roku Streaming Stick is one of our most popular models. Consumers appreciate having access to the complete Roku streaming experience in a portable, low-cost device,” said Sharad Sundaresan, SVP product management for Roku. “The new Roku Streaming Stick takes our popular experience to the next level with a significant upgrade in power and performance, as well as features that are specifically designed to get people to the entertainment they want to watch quickly and easily whether they’re at home or on the go.”

The New Roku Streaming Stick will offer more processing power than the current Amazon Fire TV stick, or the Google Chromecast, and it will offer the private listening feature via the mobile phone or tablet app. That app is available for both iOS and Android devices.

The device also features Dual-band MIMO wireless for greater connectivity, and the price includes the remote shown above.

The new stick will also allow users to cast video from apps like Netflix and YouTube from their mobile devices, the device will work with other popular streaming apps as well. The OS also offers “Hotel and Dorm Connect,” which makes it easy to connect to wireless networks while away from the house.

The new Roku Streaming Stick runs Roku OS 7.1, the latest version of the company’s operating system. Roku OS 7.1 enhances the search and discovery experience by adding new categories within Roku Feed that enable customers to view popular TV Shows and Movies in one place.

Similar to the existing Movies Coming Soon feature, consumers can now easily view these new categories to discover popular movies and TV shows across a variety of streaming channels on the Roku platform. They can then choose to watch a popular movie or TV show immediately, or Follow it in the Roku Feed to receive automatic updates when the availability or price changes, or the movie or TV show becomes available to watch for free.

Additionally, a feature available exclusively for the new Roku Streaming Stick enables consumers to use the Roku Mobile App for iOS and Android on their phone or tablet to listen through wired or wireless headphones. The Roku Mobile App offers a companion experience and can act as a remote control, enable voice search or provide an on-screen keyboard. Consumers can use the Play On Roku feature within the app to stream their personal videos, music and photos to the TV using the Roku Streaming Stick.


The new Roku Streaming Stick is available for pre-order today from for an MSRP of $49.99. It will be available later this month in national retailers such as Best Buy, Walmart and others.

Roku OS 7.1 is available on the new Roku Streaming Stick. It will be rolled out to all other current-generation Roku players through a software update that is expected to be completed this month. The update is expected to be rolled out to Roku TV models shortly after. The latest version of the Roku Mobile App for iOS and Android is available for download today.