CBS draws a terrific crowd for Supergirl premiere
This week saw the highly anticipated launch of “SUPERGIRL” on CBS. The new series is already off to a fantastic start, opening as the season’s #1 new series premiere in viewers and adults 18-49. The new ratings were confirmed by Nielsen preliminary live plus same day ratings for Monday, Oct. 26.
With just the opening premiere behind it, Supergirl averaged 12.94 million viewers, with 3.2/10 in adults 18-49 and 4.0/10 in adults 25-54. The series also managed to hit 1.8/07 in adults 18-34 in the 8:30-9:30 PM time-slot. A hit with adults overall the show did exceptionally well with men as well. Supergirl was the season’s #1 new series premiere among men 18-34 (1.7/07), men 18-49 (3.3/10) and men 25-54 (4.3/11). When you account for key women demographics, SUPERGIRL averaged 2.0/07 in women 18-34, 3.0/09 in women 18-49 and 3.8/10 in women 25-54.
If you step away from the small-screen and look at the internet impact that Supergirl had, the numbers seem even more impressive. On CBS.com, SUPERGIRL experienced the highest traffic for a show premiere this season, beating out shows like “Limitless”. SUPERGIRL’s premiere was also the most social drama on television yesterday, according to Nielsen Social. How the show will fair without the “Big Bang Theory” as a lead-in won’t be known until next week.
In the new series SUPERGIRL followsthe DC Comics character Kara Zor-El, Superman’s (Kal-El) cousin who, after 12 years of keeping her powers a secret on Earth, decides to finally embrace her superhuman abilities and be the hero she was always meant to be.
Twelve-year-old Kara escaped the doomed planet Krypton with her parents’ help at the same time as the infant Kal-El. Protected and raised on Earth by her foster family, the Danvers, Kara grew up in the shadow of her foster sister, Alex, and learned to conceal the phenomenal powers she shares with her famous cousin in order to keep her identity a secret. Years later at 24, Kara lives in National City assisting media mogul and fierce taskmaster Cat Grant. She works alongside her friend and IT technician Winn Schott and famous photographer James Olsen, who Grant just hired away from the Daily Planet to serve as her new art director.
However, Kara’s days of keeping her talents a secret are over when Hank Henshaw, head of a super-secret agency where her sister also works, enlists her to help them protect the citizens of National City from sinister threats. Though Kara will need to find a way to manage her newfound empowerment with her very human relationships, her heart soars as she takes to the skies as Supergirl to fight crime.