Roku 4 offers more 4K content, updated mobile and remote features
The new Roku 4 was announced today, along with a new OS and a redesigned mobile app. The updated Roku 4 is quite the improvement over previous models, putting a larger focus on 4K Ultra HD content and offering an improved remote control. The device offers a quad-core processor, up to 60 fps 4K streaming and a 1080p home screen and user interface.
Users will have access to more streaming channels for 4K entertainment with selections from Netflix, M-Go, Amazon Instant Video, ToonGoogles, Vudu and YouTube. The device will also offer a curated “4K Spotlight” channel exclusive to Roku 4, so if you are looking specifically for 4K entertainment with the device, you’ll have a one-stop location to search from.
The remote control will offer voice search, a headphone jack for private listening, and a “Remote Finder” feature to keep you from losing it under the couch. The Roku mobile app for Android and iOS will offer full device control, a personalized screensaver for the Roku 4 and soon, on-the-go access for following entertainment when away from home.
“The Roku 4 is our best streaming player ever,” said Roku Founder and CEO Anthony Wood. “It provides an amazing 4K experience with powerful performance and brilliant picture, at up to 60 frames per second on 4K TVs, and access to the most streaming channels with 4K entertainment, plus innovative features like Remote Finder. Powered by the new Roku OS 7, the Roku 4 gives consumers a new era of streaming performance and control over their entertainment.”
Rook also introduced the Roku OS 7 this morning, offering users new discovery features and entertainment choices. One of the major changes over previous versions is an update to the Roku Feed. Now the system allows users to follow their favorite movies, TV shows, actors and directors so that they can receive automatic entertainment updates about pricing and availability.
College kids or world travelers can now access the “Hotel and Dorm Connect” feature for quick wireless connectivity in locations that require log-in credentials to access the network. In addition, the company unveiled a redesigned Roku mobile app that brings more control to a mobile device. There will also be an “on-the-go mode” added that will allow access to features such as the Roku Feed while away from home.
“Roku OS 7 delivers on our promise to give consumers TV on their terms,” said Roku Founder and CEO Anthony Wood. “By delivering the best collection of entertainment available for streaming, easy ways for consumers to find and discover what they want to watch, and the flexibility to decide how to stream, Roku delivers a superior streaming experience.”
The Roku Feed was first introduced back in March, as well as the Movies Coming Soon feature that allows consumers to “Follow” box office movies they’re interested in. With Roku OS 7, consumers can now follow movies, TV shows, actors and directors to receive automatic updates in their Roku Feed. Consumers will receive updates when a movie or a new episode of a TV show becomes available, or the price changes.
Notifications on the Roku Home Screen help consumers easily discover when they have new updates in the Roku Feed. Additionally, new updates within the Roku Feed are clearly marked so consumers can quickly identify new information about the entertainment they follow.
The free Roku Mobile App for iOS and Android also received a few major overhauls, it’s now much easier for consumers to access key features including Roku Search, Roku Feed, Remote Control and Play on Roku.
Now, with just the tap of the screen, consumers can instantly access Voice Search, view and add to Roku Feed, launch Play on Roku to display their photos and videos on the big screen and much more. Similar to the Roku Home Screen, the Roku Mobile App also displays notifications to make consumers aware of new updates in the Roku Feed. “Pinch to zoom” capabilities let consumers view every detail of their personal photos.
Hotel and Dorm Connect is a new feature that allows consumers to connect their Roku player, Roku TV and Roku Streaming Stick to Wi-Fi networks that require sign-in through a web browser like those commonly found in hotel rooms, college dorms and other public locations.
Consumers simply connect their Roku device to the password-protected network, sign-in with their login credentials using the browser on their mobile phone, tablet or laptop, and they’re ready to start streaming. Now consumers have TV on their terms anywhere they go, whether it’s after a long day of classes, on a family vacation or in the hotel on a business trip.
The Roku 4 is available for pre-order today from roku.com and major retailers for a MSRP of $129.99. It will be available in October.
Roku OS 7 will be rolled out to current-generation Roku players and Roku TVs through a software update beginning in mid-October and is expected to be completed in November.