CW signs multi-year deal with iHeartMedia for the iHeartRadio Music Festival
Continuing their partnership, the CW and iHeartMedia announced a new multi-year agreement that will allow The CW to remain the exclusive television broadcaster of the star-studded two-day iHeartRadio Music Festival.
The CW will also exclusively telecast the annual holiday iHeartRadio Jingle Ball concert. The announcement was made today by Mark Pedowitz, President, The CW, and John Sykes, President of Entertainment Enterprises, iHeartMedia.
“We are thrilled to continue our partnership with iHeartMedia,” said Pedowitz. “The iHeartRadio Music Festival kicks off our fall each year with high energy and terrific music, and we are very pleased that we will continue that tradition in the years to come.”
“The CW’s young musically engaged audience is a perfect match for the artists we are discovering on iHeartRadio,” said John Sykes. “These shows serve as perfect promotional showcases for artists and their music on an important platform, and delivers on our mission of connecting the music to the fans.”
This year’s iHeartRadio Music Festival at the MGM Grand in Las Vegas included performances from some of the biggest names in music, including Coldplay, The Killers, Kanye West, Kenny Chesney, Puff Daddy, Jennifer Lopez, Blake Shelton, The Weeknd, Nick Jonas, and more. The