NBC has already confirmed a second-season renewal for its 1960’s-themed drama “Aquarius,” starring David Duchovny as an LAPD cop on the hunt for Charles Manson, it was announced today by Jennifer Salke, President, NBC Entertainment.
The popular drama made TV history in May as the first broadcast series to be streamed in its entirety following its debut, with NBC making all 12 “Aquarius” episodes available online for the four weeks following its initial NBC telecast.
Salke commented, “With its riveting drama and innovative release strategy, ‘Aquarius’ has excited the critics, hooked millions of viewers and energized our summer. It’s no secret that the way people watch television is evolving, so we took a unique approach to how we delivered ‘Aquarius’ and it’s driven some record numbers for NBC Digital and helped us reach viewers who might have otherwise overlooked a great summer drama.”
Added Robert Hayes, Executive Vice President of NBC Entertainment Digital, “Beyond generating some truly impressive view totals, the network’s unique release strategy with ‘Aquarius’ has helped us gain new insights into viewership patterns, binging behavior and social engagement, significantly expanding our knowledge of how people are watching our shows online.”
“Aquarius” delivered the most-watched first 24 hours for a summer series premiere ever on NBC.com and the NBC App. With the surge in viewership generated by “Aquarius,” NBC Digital (NBC.com, the NBC app and Hulu) went on to log its biggest summer weekend ever.
Through 28 days, it’s the #2 most-viewed drama premiere ever on NBC.com and the NBC App, behind only “The Blacklist.”
NBC broadcasts of “Aquarius” are averaging a 1.2 rating in adults 18-49 and 5.8 million viewers overall in “most current” results from Nielsen Media Research.
“Aquarius” also stars Emma Dumont, Grey Damon, Gethin Anthony and Claire Holt.
Writer John McNamara (“In Plain Sight”) serves as executive producer with Marty Adelstein (“Prison Break”), David Duchovny and Melanie Greene. “Aquarius” is a production of Tomorrow Studios, a joint partnership between Marty Adelstein and ITV Studios.