Sesame Street will add a new half-hour of content, online and on TV
PBS KIDS and SESAME STREET have announced their plans to bring a bonus half-hour of content starting this fall on-air and on digital platforms. Starting Monday, September 1, the additional half-hour program will air on weekday afternoons on PBS stations, complementing the one-hour series that airs weekday mornings.
More exciting than the bonus content, selected full episodes of the 30-minute show will also be available for free online. This will also be made available on the PBS KIDS Video App and on the PBS KIDS Roku channel.
“With this new half-hour program, we are excited to build on SESAME STREET’s 45-year legacy on PBS with a format that will make the series more accessible on mobile devices, where PBS KIDS’ reach is growing exponentially,” said Lesli Rotenberg, General Manager, Children’s Programming, PBS. “In just the past year, the number of users streaming video on the incredibly popular PBS KIDS Video App increased 34 percent. The new half-hour format will give PBS KIDS the opportunity to offer SESAME STREET to even more families, making it easy for parents to help their kids build essential school readiness skills with one of their favorite shows.”
“We’re thrilled to extend our reach on PBS. What better way to celebrate our 45th anniversary season than to touch more children’s lives,” added Terry Fitzpatrick, Chief Content and Distribution Officer at Sesame Workshop. “These days, families expect to be able to connect with their favorite SESAME STREET friends at any time of day. The new afternoon show is a great complement to our continuing efforts to reach more kids with engaging lessons that will help them grow smarter, stronger and kinder.”
The half-hour version of SESAME STREET will help kids learn a variety of skills, including the school readiness skills – such as impulse control and socio-emotional lessons – for which parents are increasingly seeking resources. With its comprehensive curriculum – or as Sesame Workshop calls it, a whole-child approach – SESAME STREET makes a measurable difference in children’s lives. In fact, a variety of studies prove SESAME STREET’s educational impact. A longitudinal study by the University of Kansas found that American children who frequently viewed SESAME STREET as preschoolers had high-school grade point averages that were almost 16 percent higher than those who did not watch.
Each half-hour episode of SESAME STREET is a shortened version of each one-hour program and will include a “Street Story,” a “Word on the Street” segment, a celebrity vocabulary segment, songs, spoofs, dance breaks and popular segments like “Cookie’s Crumby Pictures” or “Super Grover 2.0.”
more info: pbskids.org/video