Anonymous Login feature comes to Facebook at long last
In the wake of privacy-breaches and NSA overreach, Facebook is responding to customer’s growing privacy concerns by launching a new ‘Anonymous Login’ option for users in third-party apps. This new system will let users login with their Facebook profile, which will authorize any login attempts utilizing the backend token-system already in place, but they will no longer have to grant third-party apps access to any of their information.
It was Mark Zuckerberg, CEO of Facebook, that announced the new “Anonymous Login” system earlier today at the F8 developer conference in San Francisco. Now when a website or application asks you to create a new login account, or to connect to Facebook, you can choose to do so anonymously. Another system is called the “Line by Line Control,” which will allow users more control over what sites and apps can grab from your profile. These can range from email addresses to birthdays, or contacts and location data. “People tell us they’re sometimes worried about sharing information with apps and want more choice and control over what personal information apps receive,” Facebook write in a message to users today. “Today’s announcements put power and control squarely in people’s hands.”
Other details announced today included a new mobile ad product called the “Facebook Audience Network,” which will let third-party apps use Facebook’s ads in their mobile applications and split the revenue. Much like Google Adsense does with websites now.