ROKU announces new streaming stick, a Google Chromecast competitor
Today Roku announced the new Roku Streaming Stick, a new HDMI input that will allow users to stream entertainment to their TV. The Roku Streaming Stick (HDMI version) features the compact stick design pioneered by Roku and plugs discreetly into an HDMI port.
The stick will allow access to the Roku Channel Store, Roku Search and of course all of your digital content. The stick works with Roku apps for Android and iOS, and the remote allows users to browse and select channels to stream. They can also cast Netflix, YouTube and personal media from their devices to their TVs. “Over time Roku will add additional mobile features such as the ability to cast content from a computer to the TV,” according to the official release.
“The new Roku Streaming Stick gives consumers more choice for streaming entertainment to the TV than any other device,” said Jim Funk, senior vice president of product management at Roku. “Consumers want a ton of entertainment, an easy way to search for movies and TV shows, and options to control the experience with a remote or mobile device. This new Roku Streaming Stick brings all that and more – and in a tiny form factor.”
Once plugged in, the Roku Streaming Stick lets consumers start streaming from more than 1,200 channels (more than 750 channels in Canada, the U.K. and the Republic of Ireland) of movies, TV episodes, music, news, sports, kids’ shows and free programming – more channels and genres than any other TV streaming device – and all in up to 1080p HD video. Recently launched channels include Conde´ Nast Entertainment, SHOWTIME ANYTIME, WATCH ESPN, WATCH Disney Channel and YouTube.
The new Roku Streaming Stick (HDMI version) has a suggested retail price of $49.99 in the U.S., $59.99 in Canada, and £49.99 in the U.K. and in the Republic of Ireland.
more info: amazon.com/roku