Kate Hudson is sure to turn a few heads with her new ad-campaign, she is promoting her new fitness line that launched earlier this month and a new video was released to get you excited for the brand. Just in time to remind us that Halloween candy and Holiday feasts are almost here, the popular actor/designer released the new ads, revealing the first look at her first line.
Looking better than ever, the new athletic line was co-founded with Kate by JustFab, and orders for the new looks are already available. The site is filled with inspirational moments from Kate, as well as a few of her personal choices. Above you can watch the new mission-statement video, it captures the lifestyle and brand that Kate hopes to achieve with the new collection.
Not surprisingly Kate is choosing to market towards all women, not just a select group of already fit city-dwellers like other citrus-based brands that we know. The line stretches across a few price-points and offers a wide-array of styles and sizes.
A few key points to take away from the video, narrated by Kate herself are, “I’ve always lived an active lifestyle,” adding “I was always looking for high-quality, affordable athletic wear that was also hip. Clothes that women would love wearing all day.”
We will try and use Kate’s inspirational line as we gorge ourselves on candy at the end of the month. Hopefully our new clothes will kickstart our cleaner-living habits early so we can prepare for winter.
more info: fabletics