After all the leaks, rumors and theories, Apple has officially launched the new iPhone 5C, a less-expensive version of the popular iPhone 5. The phone was unveiled earlier today at Apple’s press-conference where it was confirmed that the new colors will be green, blue, pink and yellow, with a white version on the way as well. The phone will cost $99 for a 16 GB model, and $199 for a 32 GB version, each with a two-year wireless contract.
Apple achieved the lower price by replacing the traditional aluminum casing, for a hard-coated polycarbonate material. Apple designer Jony Ive said it best by stating, “It’s “unapologetically plastic.” The case is all one single-part, it is completely seamless and there is a steel reinforcement inside the phone. Just like the iPhone 5 the iPhone 5C will come with a 4-inch Retina Display screen, and the exact same Apple A6 processor as the iPhone 5.
“iPhone 5c is everything iPhone 5 was and more, in an all-new design packed with great features,” said Philip Schiller, Apple’s senior vice president of Worldwide Marketing. “iPhone 5c is designed with a beautiful polycarbonate enclosure that looks and feels so solid in your hand.”
iPhone 5c features an all-new design crafted from a single, hard-coated polycarbonate body with a steel reinforced frame for a solid, sturdy feel. The steel frame holds the internal components and also doubles as the iPhone 5c’s multiband antenna. The enclosure is one continuous and seamless structure that is finished with a hard coat for a durable and incredibly glossy surface. To complement the all-new iPhone 5c design, Apple created soft, matte, microfiber-lined cases in a very intentional contrast to the glossy, hard coat finish. These sleek silicone cases with unique circular patterns let splashes of color show through, and with five iPhone 5c colors and six cases to choose from, you can mix and match for dozens of fun combinations.
iPhone 5c comes with all the features customers love in iPhone 5, and more. The Apple-designed A6 chip provides incredible performance and power efficiency, all while delivering great battery life, so almost everything you do on iPhone 5c is blazing fast, from launching apps and loading web pages to downloading email attachments. iPhone 5c features a stunning 4-inch Retina display and an 8 megapixel iSight camera, the most popular camera in the world. iPhone 5c also includes a new FaceTime HD camera for even better FaceTime calls and self-portraits, and with iOS 7, you can make audio-only FaceTime calls for the first time.
iPhone 5c makes it even easier to connect to high-speed networks with support for up to 13 LTE¹ wireless bands, more than any other smartphone in the world. With download speeds up to 100 Mbps², you can browse, download and stream content even faster. iPhone 5c includes dual-band 802.11 a/b/g/n Wi-Fi support for up to 150 Mbps² and Bluetooth 4.0. iPhone 5c delivers an amazing 10 hours of talk time on 3G networks, up to 10 hours of web browsing on Wi-Fi and LTE networks and up to 8 hours on 3G networks, and up to 10 hours of video playback and up to 40 hours of audio playback.³
iPhone 5c comes with iOS 7, the most significant iOS update since the original iPhone, featuring a stunning new user interface, completely redesigned with an elegant color palette, distinct, functional layers and subtle motion that make it feel more alive. iOS 7 is designed to complement the gorgeous exteriors of iPhone 5c, with matching wallpapers and translucency that carry the color through the entire experience. iOS 7 has hundreds of great new features, including Control Center, Notification Center, improved Multitasking, AirDrop, enhanced Photos, Safari, Siri and introduces iTunes Radio, a free Internet radio service based on the music you listen to on iTunes.⁴
The “soft-feel silicon rubber” case that Apple also unveiled will cost $29.