After weeks of rumors, Google has officially announced that it has purchased the application known as Waze. The company made it official this morning.
As Google states on the company blog, “We’ve all been there: stuck in traffic, frustrated that you chose the wrong route on the drive to work. But imagine if you could see real-time traffic updates from friends and fellow travelers ahead of you, calling out “fender bender…totally stuck in left lane!” and showing faster routes that others are taking”. That is the single purpose of Waze, a realtime application that became incredibly popular with commuters of all ages.
Google stated, “we’re excited to announce we’ve closed the acquisition of Waze. This fast-growing community of traffic-obsessed drivers is working together to find the best routes from home to work, every day”. Google also confirmed that the Waze product development team will remain in Israel and operate separately for now Google also said that it looks forward to “enhancing Google Maps with some of the traffic update features provided by Waze and enhancing Waze with Google’s search capabilities”.
more info: google